Author: RESET team
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The 5 K-beauty finds that caught our eye at Pure Seoul’s new flagship store
As of today, K-beauty has taken over Carnaby Street. Pure Seoul, the UK’s fastest-growing Korean beauty retailer, just opened the doors to its largest store yet — a sleek, two-floor flagship nestled between fashion favourites and coffee pit stops. This isn’t just another skincare store. With over 2,000 products across dozens of brands (including over…
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Here’s your complete guide to Pride in London 2025
If there’s one day a year when London sets aside its usual muted palette for something altogether more electric, it’s Pride. And this year, on Saturday, 5 July 2025, the capital isn’t just turning up — it’s turning it out. Pride in London is always a jubilant, glitter-drenched celebration of identity, protest, progress, and the…
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Mouth matters: is coconut oil good for your teeth?
Coconut oil is the ingredient that never clocks off. Beloved by clean beauty devotees and DIYers alike, coconut oil is whipped into body butters, melted into hair masks, stirred into bulletproof coffee, and smeared on toast — all before 9 a.m. Next in line: oral care. Consumers are increasingly scrutinising toothpaste labels and ditching sulphates…
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Hay Fever: AKT’s theatrical new deodorant that knows how to perform
When you put deodorant and drama in the same sentence – it usually isn’t a good thing. But Hay Fever is the rare exception. AKT’s new limited-edition deodorant balm is as theatrical as it sounds. It was unveiled earlier this June at The Ambassadors – the same theatre where Hay Fever premiered in 1925 –…
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Flaxseed vs linseed: what is the difference?
Some ingredients punch above their weight, and flaxseed is a prime example. It’s slipped into smoothies, stirred through porridge, and even whipped into skincare. But if you search for it in grocery shops, the label might read linseed instead. Cue confusion. The difference in name may seem like a quirk of regional branding, but there’s…
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Matcha, make space: are functional mushrooms the new superfood?
Mushroom latte, anyone? Believe it or not, it likely won’t be long until you’re asked this question when your friend invites you over for afternoon tea (if you haven’t been asked already). That’s right — matcha and its fellow superpowders better watch out: mushroom powders may well be joining them as they stack up in…
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The best European festivals to experience this summer
Tired of the same rooftop bars, overpriced gelato, and Instagram traps? This summer, Europe’s festival circuit in 2025 is serving up everything from open-air opera and political theatre to surreal art and wild street parties where locals actually show up. Whether you’re into avant-garde installations in Venice, centuries-old drama in southern France, or just fancy…
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More than meets the eye: These are the best mascaras for 2025, tried and tested
Your favourite mascara works harder than Kris Jenner did when launching Kim Kardashian’s model career. And it should. It’s the final flourish to a full face, an instant eye enhancer that defines, volumises, and lifts our lashes, and often the only product we’ll apply when time is tight. Because they have been a beauty staple…
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What is a fartlek run? The speed strategy runners love
If you’ve spent any time around runners, you may have heard the term fartlek tossed around—often followed by a stifled laugh. And fair enough. The word sounds like a punchline. But behind the jokes is one of the most effective (and surprisingly fun) running workouts out there. So, what exactly is a fartlek run? How…
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MAC must-haves: The iconic products we love the most
MAC is the backstage staple, the makeup artist’s first love, and the counter we wandered up to in our teenage years, praying the assistant wouldn’t clock our £12 budget. Founded in Toronto in 1984 by Frank Toskan and Frank Angelo, MAC (Make-up Art Cosmetics, if you didn’t know) was built for pros. Literally. It started…
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